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Category Archives: General Marketing Stuff

General marketing information

Busted by Facebook? One per person, please.

While it has been in the in the rules for some time, Facebook officials are cracking down on fake users. Use of bogus IDs, pages, friends, posts and likes have lead users down the wrong road. Fake reviews, stories and rumors are turning off advertisers. Last June, Facebook confirmed that 8.7 percent of its 855More >

Search engine marketing – part of your digital strategy

Digital strategies continue to evolve as Google continues to update its algorithms. The name of the game is no longer simply using your website to to be found, but to engage your clients. More >

Are you wired at the supermarket?

Imagine just putting things in your basket and walking out of the store – and your order has been rung up electronically. The technology to do that is already here. Already, Kroeger (King Soopers, City Market) have found a way to guarantee shorter lines.  Check this Mashable article out. http://mashable.com/2012/07/17/supermarket-technology-marketing/ about what’s being developed. New technologies willMore >

Do people ‘like’ Facebook?

A recent customer survey of social media sites indicates that Facebook users are less satisfied than they used to be, and customer satisfaction scores are reaching new lows. Lucky for them — they have significant market share.Google+ rates better on customer satisfaction, but the market share isn’t there at this time. Apparently, people aren’t thrilled withMore >

The opera ain’t over till the fat lady sings.

According to Ad Age Digital, it may be looking like it is over. But I wouldn’t write Google+ off just yet. True, Google + it is a place where the dubious (including me) have set up a profile to establish themselves…but then just haven’t returned. Not that the doubters didn’t think about it. Part wasMore >

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